Muller

Woman eating yoghurt is wisked away to dreamy tropical beach with flower rain.

Italian TVC that shows that Thai beaches look as good as Muller Yogurt tastes – or possibly better

The idea behind the TVC was simple and elegant. A lady walks down a beach in a quite storm of tropical flowers, while she is enjoying her Muller yogurt. She is at one with herself and the serenity of her surroundings. Beauty was the watchword and with the simplicity of the plot perfection a necessity.

We needed a pristine beach and if you know where to look Thailand has more of those then one would suspect in a country with a tourist industry of this size. Just under 3 hours from Bangkok we found the perfect spot: a secluded band of white sand and few rocks and palm trees. Now we just needed to pick the right flowers and finish the tropical dream.